Create a positioning map for DHL

Complete the following:

  • Using the Positioning Map Template attached determine two important factors and descriptors for the ends of the continuums, such as capacity, customer service, convenience, et cetera.
  • Include your organization’s competitors in your map for the same two factors you chose for your selected company.
  • Analyze the results.
  • Discuss issues that leaders face when interpreting these results.

Additional Requirements

  • Written communication: Written communication is free of errors that detract from the overall message.
  • APA formatting: If you use sources, ensure that resources and citations are formatted according to APA (6th edition) style and formatting.
  • Font and font size: Times New Roman, 12 point.

 

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