innovation and entrepreneurship in the hospitality and tourism industry
The industry has made many changes in the last 50 years due to advances in technology and demography.
You need to demonstrate an understanding of the Applied Creativity & Innovation model.Research the evolution of the T&H Industry and write a report about the changes which were mostly brought about out of necessity to cope with the changing times.Choose a hotel/theme park/tourist destination (could be a country or city or resort) or the travel industry that had the most profound changes to the way they conducted their business.
(Note: If you have chosen to research a hotel, then you may select a specific department of a hotel to illustrate the Applied Creativity & Innovation Model.)
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