2024 MKTG600 Midterm Assignment Help
Please follow 6th edition APA format including ample research It is recommend that you aim for 2 3 2023
Please follow 6th edition APA format including ample research. It is recommend that you aim for 2-3 paragraphs per question and use each question as a heading so that the paper is organized. 5 % similarity.Make sure you use adequate, credible and reliable APA source 2 citations to support your work. Question 1: Define what is meant by “brand equity” and discuss what a company can do to maintain brand equity. Question 2: Discuss the Product Life Cycle Concept and include the relative amounts of sales and profit during each stage. Question 3: How are innovations in interactive television and online services expanding the strategies and tactics marketers employ today? Question 4: What are some of the personal and business-related privacy issues associated with the growth in database marketing and how should they be addressed? Question 5 : Define direct marketing and give some real world examples.